As summer approaches so does the summer golf fundraiser season, along with many other charitable events taking advantage of the nice weather. Think about it, wouldn’t it be beneficial to have an attraction to better raise awareness, lure more contributions, and add to the fun and entertainment? Of course, it would! Think about a collegiate student-athlete via a NIL deal. For example, a top collegiate golfer who can sign autographs and even hit a 5th drive on a given hole for your scramble teams to use.
As appearing in CMO Today/WSJ